Home | Houston Area, TX

CDJR Dealership
+93% Leads in 60 Days

178 monthly leads · 63% lower CPL

Our Client

High-volume metro market with 20+ competing CDJR stores.

The Challenge

92 monthly leads in a market with 20+ competing CDJR stores. CPL from paid search was $37.80 and climbing. The 2.7% conversion rate had clear upside, but organic visibility was near zero.

92

Monthly leads

2.7%

Conversion rate

$37.80

Cost per lead

3,400

Organic traffic

The Approach

AutomotiveSEO mapped all 20+ Houston-area CDJR dealers and built model and trim-level landing pages to fill the gaps. Fixed Ops SEO and truck/Jeep lifestyle content rounded out the strategy.

01

Competitor analysis covering 20+ Houston-area CDJR dealers

02

Aggressive model and trim-level landing page strategy

03

Fixed Ops SEO targeting service, parts, and recall searches

04

Content strategy around truck and Jeep lifestyle buyer intent

05

Schema markup and technical SEO to maximize SERP real estate

SEO Result: +93% Leads in 60 Days.
–63% lower cost.

In just 60 days, this CDJR dealership nearly doubled their lead volume while dramatically cutting their cost to acquire each lead. The growth continues to compound.

Monthly leads

92 → 178

+93%

Conversion rate

2.7% → 3.9%

+44%

Cost per lead

$37.80 → $14.00

–63%

Organic traffic

3,400 → 4,700

+38%

GA4-verified results, 60 days