Home | Northeast Florida
Acura Dealership
6.0% Conversion Rate
346 monthly leads · 87% lower CPL
Our Client
Luxury segment, competitive metro market with 4+ competing Acura dealers.
The Challenge
111 monthly leads from 5,300 organic sessions. CPL sat at $30.10 — making paid search unsustainable in Northeast Florida’s luxury market. Four competing Acura dealers held the top rankings for every high-intent model keyword.
111
Monthly leads
2.1%
Conversion rate
$30.10
Cost per lead
5,300
Organic traffic
The Approach
AutomotiveSEO rebuilt the content architecture around high-intent model keywords and implemented schema markup for AI citation. GBP optimization and a full technical SEO overhaul completed the strategy.
01
Brand DNA analysis to define positioning against 4+ local competitors
02
Model-specific landing pages optimized for both Google and AI search
03
Technical SEO overhaul — schema markup, site speed, crawl optimization
04
Content strategy targeting high-intent luxury buyer search behavior
05
AI search optimization to get cited in ChatGPT and Perplexity results
SEO Result: 6.0% Conversion Rate.
–87% lower cost.
Within 90 days, this dealership went from invisible to dominant in their market. Organic now outperforms PPC — and the numbers keep climbing.
Monthly leads
111 → 346
+212%
Conversion rate
2.1% → 6.0%
+186%
Cost per lead
$30.10 → $3.80
–87%
Organic traffic
5,300 → 5,700
+8%
GA4-verified results